Marcum LLP
Marcum CEO Survey

Quarter 1, 2018

 

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Welcome to the Marcum CEO Survey, a quarterly gauge of middle-market CEOs' outlook on the current business environment and their priorities for the next 12 months. The Marcum CEO Survey is a companion to Chief Executive Group's CEO Confidence Index.
DOWNLOAD THE FULL SURVEY RESULTS
Welcome to the Marcum CEO Survey, a quarterly gauge of middle-market CEOs' outlook on the current business environment and their priorities for the next 12 months. The Marcum CEO Survey is a companion to Chief Executive Group's CEO Confidence Index.
DOWNLOAD THE FULL SURVEY RESULTS

Questions Asked

  • QUESTION 1

    What is your view of the current business environment on a 1-10 scale?

  • QUESTION 2

    Over the next 12 months, in which ways do you plan to invest in your company?

  • QUESTION 3

    What is the single most important influence for your business planning for the next 12 months?

  • QUESTION 4

    How important is product/service diversification to your company's future, on a 1-10 scale?

 

CEO Insights

  • The strength of the economy will carry forward earnings growth. However, there are new regulations in the financial industry coming from states and federal agencies that leave us with questions about what future growth looks like.

    Dave Wickersham, CEO

    The Leaders Group, Inc.
  • Leveraging the macro tailwinds of big data, personalization, customization and e-commerce are critical to our growth plans.

    Michael Araten, CEO

    Sterling Drive Ventures & The Rodon Group
  • Our business model is not based on growth but is based on innovation and continued profitability.

    Roger Cederholm, CEO

    Martin Automatic, Inc.
  • Given that the world is transitioning to mobile marketing and predictive analytics, we need to be there, too.

    Robert M. Donnelly, CMO

    Flo-Tile Valves & Control
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Sample Question

What is your view of the current business environment on a 1-10 scale?
 

Key Findings

  • CEOs across all 16 industry sectors are optimistic about the current business environment. 99% rated their business outlook between 5 (positive) and 10 (very positive).
  • 8% of CEOs rated their business outlook a "10."
  • Half of the industry sectors surveyed most frequently rated their business outlook an "8."

Industries giving an 8 rating to their outlook of the current business environment:

  • Construction
  • Financial Services
  • High Tech
  • Manufacturing
    (industrial goods)
  • Manufacturing
    (consumer goods)
  • Real Estate
  • Retail
  • Wholesale/Distribution
 
 
 
 
 
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