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TheStreet.com quoted Ron Friedman, co-leader of the Retail & Consumer Products group, in a look at the state of business for Victoria’s Secret.

Featured: Ronald Friedman, Co-Leader, Retail & Consumer Products

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“They have to create exciting product” to sell to the millennial generation, who have replaced baby boomers as their core consumers, said Ron Friedman, a partner at Marcum LLP, an accounting firm that advises retail clients. His advice: freshen up the merchandise and maybe do more in-store events to bring in younger consumers.

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Ronald Friedman, Partner, Assurance

Partner
Assurance
Los Angeles, CA
 




 
 
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